Kingston ed HP hanno siglato un accordo che vede da parte dell'azienda statunitense l'esborso di 425 milioni di dollari per l'acquisto della divione gaming di Kingston ossia HyperX. Kingston manterrà il controllo della divisione DRAM e SSD mentre HP acquisirà la divisione periferiche.
Il mercato gaming è divenuto molto appetibile ed HP già opera in questo settore con il marchio OMEN, con questa mossa si pensa di raggiungere un volume di affari di 12.2 miliardi entro l'anno 2024.
Enrique Lores, presidente e CEO di HP ha affermato:"HyperX è leader nel settore delle periferiche e la sua tecnologia è considerata affidabile dai gamer di tutto il mondo e siamo entusiasti di accogliere il loro eccezionale team nella famiglia HP";
Seguito anche dalla dichiarazione di John Tu, cofondatore e CEO di Kingston:"Le nostre aziende prosperano perché ci concentriamo sui nostri dipendenti e condividiamo gli stessi valori fondamentali e la stessa cultura. David Sun e io riteniamo che questo cambiamento comporterà un futuro migliore per HyperX"
Ecco il comunicato stampa ufficiale:
Kingston Technology Company, Inc., a world leader in memory products and technology solutions, today announced a definitive agreement to sell HyperX, its gaming division to HP Inc. The acquisition supports HP’s strategy to drive growth in its Personal Systems business, where gaming and peripherals are attractive segments. HyperX’s award-winning product portfolio spans a range of gaming peripherals, including headsets, keyboards, mice, mouse pads, USB microphones, and console accessories.
“HyperX is a leader in peripherals whose technology is trusted by gamers around the world and we’re thrilled to welcome their outstanding team to the HP family,” said Enrique Lores, President and CEO, HP Inc. “We continue to advance our leadership in Personal Systems by modernizing compute experiences and expanding into valuable adjacencies. We see significant opportunities in the large and growing peripherals market, and the addition of HyperX to our portfolio will drive new sources of innovation and growth for our business.”
PC gaming continues to be one of the most popular forms of video gaming, with the PC hardware industry anticipated to be worth $70 billion by 2023.i The global peripherals market is expected to grow to $12.2 billion by 2024, with gaming peripherals representing a disproportionate share of this growth.
“HyperX products are designed to meet the most rigorous demands of all gamers – from casual to the most hardcore – giving them a winning edge and helping them stay on top of their game,” said John Tu, Co-founder and CEO, Kingston. “Both of our companies thrive because we focus on our employees and share the same core values and culture. David Sun (Co-founder and COO) and I saw the possibilities for the HyperX business and its employees and we both realized that this change brings a brighter future for HyperX.”
HP has built a large and growing global gaming portfolio in recent years, led by its OMEN brand and a world-class ecosystem of hardware, software, content, and services. The company continues to push progression in gaming with powerful devices like the OMEN 15 gaming laptop and the HP Pavilion Gaming 16 laptop. Beyond devices, HP is driving software innovation with OMEN Gaming Hub, a destination for players to connect, customize, and explore their gear and games. Adding HyperX to HP’s broader gaming ecosystem will deliver innovative new experiences across everything gamers see, hear, and touch.
Under the terms of the agreement, HP will pay $425M, subject to customary working capital and other adjustments, to acquire HyperX’s gaming peripherals portfolio. Kingston will retain the DRAM, flash, and SSD products for gamers and enthusiasts. The acquisition is expected to be accretive on a non-GAAP basis to HP in the first full year following closing. The transaction is expected to close in calendar Q2 2021, pending regulatory review and other customary closing conditions
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